Upstate Small Business Owner Goes International - WSPA.com

Upstate Small Business Owner Goes International

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"Daisy Cakes" owner takes next step in expanding business with first shipments to Canada. "Daisy Cakes" owner takes next step in expanding business with first shipments to Canada.
SPARTANBURG COUNTY, S.C. -

The majority of jobs in U.S. are created by small businesses.

Kim Nelson, who owns Daisy Cakes, went from baking and selling her products out her kitchen in Pauline to flying across the country to appear on various network TV shows.

“It has been overwhelming.  In two days of ABC’s Shark Tank airing back in April 2011, we had orders for more than 2000 cakes and we had only sold 2000 cakes all of 2010," Nelson said.

Nelson has since added three full-time employees to her payroll. She'll also begin shipping the first cakes to Canada this week.

While Daisy Cakes found an unusual recipe for exposure, experts say anyone with an idea can be successful.

“Keep a clear focus on who your customer is and who is going to pay you for that thing you do," according to Scott Whelchel, manager of the Small Business Development Center in Greenville.

Whelchel says if you want to own your own company, you must first have a plan and reasonable goals.  The survival rate for small businesses is only around 20 percent.

If a small business does profit, you do too.

“As each individual business grows, it creates demand for other services and other opportunities for surrounding businesses" Whelchel said.

Angel Rice began selling t-shirts out of the trunk of her car and relied on word-of-mouth to gain new customers, before opening her store Under the Carolina Moon in Easley.

“It was a big risk, but it really paid off,” says Rice.  “It doesn't matter what we add to the store, the t-shirts are still the main focus."

Rice has a staff of 16 and doesn’t yet know where that number will stop.

Although Rice and Nelson achieved success in different ways they’re both proving it’s possible with a plan and passion for what they do, they can succeed.

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