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11 Weeks of Prizes Celebrate the 11 Tomatoes in Every Jar of Ragu® Old World Style® Traditional Sauce
ENGLEWOOD CLIFFS, N.J., Feb. 18, 2014 /PRNewswire/ -- Ragu®, America's favorite pasta sauce brand(1), makes each jar of Old World Style® Traditional Sauce with 11 juicy tomatoes, creating its richest, thickest recipe yet. Perfectly blended with extra virgin olive oil, onions and spices, the 11 tomatoes in each jar of Ragu Old World Style Traditional deliver the classic Italian taste families have enjoyed for more than 75 years. To celebrate its great authentic taste, Ragu is awarding one lucky family with a delicious tour of Italy(2), just one of 11 weekly prizes in the Ragu "Better & Better" Sweepstakes.
Ragu engaged bloggers from around the country to develop unique recipe spins on Ragu classic authentic Italian recipes using its Old World Style® Traditional Sauce. Each week, two of the blogger recipes, or New "Tra-Dishes," will compete head-to-head for fan votes over an 11 week period. Starting today, fans can enter the Sweepstakes every day by voting for their favorite recipes for a chance to win one of 11 juicy prizes at www.RaguSweeps.com.
"The great taste of our richest, thickest recipe makes mealtime better for the whole family," said Jessica Donoghue, Sauce Director US. "Ragu offers delicious, quick and easy recipes the whole family can enjoy, and our New' Tra-dishes' will be a great addition to our family favorite recipe mix. "
In addition to voting for their favorite recipes, fans receive an entry for registering or logging-in to the Sweepstakes, and additional bonus entries by sharing via personal social channels, entering a Ragu product UPC code and more. Prizes increase in value each week from movie theater tickets, to cookware and a grand prize trip for four to Italy. Eleven of the blogger recipes will be featured on AllRecipes.com throughout the program along with other great tasting classic Ragu Recipes.
Fans can visit www.RaguSweeps.com from February 18, 2014, through May 6, 2014, and follow the links and instructions to complete and submit the registration including a valid email address. For more details on the Ragu "Better and Better" Sweepstakes, see Official Rules. For additional quick and tasty Ragu recipes, visit www.Facebook.com/RaguSauce.
*About the Sweepstakes
NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C.) 18 YEARS AND OLDER. VOID WHERE PROHIBITED. Sweepstakes ends 5/6/14. For Official Rules, alternate method of entry, prize descriptions and odds disclosure, visit http://www.ragusweeps.com/. Sponsor: Meredith Corporation, 1716 Locust Street, Des Moines, IA 50309.
About Unilever United States, Inc.
Unilever is one of the world's leading suppliers of Food, Home and Personal Care products with sales in over 190 countries. Our products are present in 7 out of 10 homes globally and are used by over 2 billion people on a daily basis. In the United States the portfolio includes brand icons such as: Axe, Ben & Jerry's, Bertolli, Breyers, Caress, Clear Scalp & Hair Therapy, Consort For Men, Country Crock, Degree, Dove personal care products, Good Humor, Hellmann's, I Can't Believe It's Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Magnum Ice Cream, Motions, Nexxus, Noxzema, Pond's, Popsicle, Promise, Q-tips®, Ragu, Simple Skin Care, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemme and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.
Our ambition is to double the size of our business, whilst reducing our overall environmental footprint (including sourcing, consumer use and disposal) and increasing our positive social impact. We are committed to helping more than a billion people take action to improve their health and well-being, sourcing all our agricultural raw materials sustainably by 2020, and decoupling our growth from our environmental impact. Supporting our three big goals are more than 50 time-based targets. See more on the Unilever Sustainable Living Plan at http://www.unileverusa.com/sustainable-living/.
Unilever employs more than 10,000 people in the United States – generating over $9 billion in sales in 2012. For more information, visit www.unileverusa.com.
(1) Based on 52 wk sales data ending 12/22/13
(2) A trip for four (4) to Rome, Italy valued at $14,950; see official rules for more details
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