GREENVILLE, S.C. (WSPA) – We all surf the web daily and struggle with the same pop up question on our screens: should I accept cookies?
Strategic marketing agency STORY in Greenville explains that an internet cookie is a small block of data put on a users computer. Cookies are a way for advertisers to track what you click on, STORY Founder and CEO Ben Pettit said.
Agencies are looking for information like your age, sex, what you click on and how they can send you a link to make you buy items, some of which you don’t need.
Pettit said if the website is asking you to accept cookies and you often visit the site then accepting cookies might be ok. One example, it could help you to not have to sign in multiple times.
Your information, however, could be sold to large agencies looking to use your data for their benefit.
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