Uber is trying to get more passengers to buckle up everywhere in the car, not just in the front seat.
A report found 90 percent of people use a seatbelt in the front, but only 57 percent use one in the back of ride-hailing services like cabs, lyft, and uber.
Uber just launced a new campaign to change that. It sends a message to anyone who books a trip, reminding them to buckle up.
Uber officials say passengers in the backseat are three times more likely to die in a crash if they’re not wearing a seat belt.