Volkswagen bets big on electric. Will consumers buy in?

News

FILE – In this Tuesday, May 14, 2019 file photo, a journalist takes photographs during a presentation of the new electric ‘ID.3’ car at a press tour of the plant of the German manufacturer Volkswagen AG (VW) in Zwickau, Germany. Volkswagen is rolling out what it bills as the breakthrough electric car for the masses, the leading edge of a wave of new battery-powered vehicles about to hit the European auto market. The ID.3 is going on display ahead of the Frankfurt Motor Show on Monday Sept. 9, 2019. (AP Photo/Jens Meyer, File)

FRANKFURT, Germany (AP) — Volkswagen is rolling out what it bills as the breakthrough electric car for the masses, the leading edge of a wave of new battery-powered vehicles about to hit the European auto market. The cars are the result of massive investments in battery technology and new factories driven by environmental regulation and concerns about global warming.

But it’s not at all clear whether consumers are ready to buy them. Electric cars remain a niche product with less than 2% of the market due to higher prices and worries about a lack of places to charge. It adds up to a huge gamble for the companies, who will show off their latest electric offerings at this year’s Frankfurt auto show.

Copyright 2019 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Trending Stories

Win Clemson Tickets
Things to Do
Color Your Weather
Pro Football Challenge
wspa news app free for download choose your store below
download the wspa news app from the apple app store
download the wspa news app from the google play store